Sparks, NV (Wednesday, February 3, 2025): Via Seating is thrilled to announce that it will become part of the Flokk house of brands in the US. This represents a powerful new position for both Via Seating & Flokk. By combining their passion as seating specialists focused on ergonomics, design, sustainability & innovation, this acquisition marks a key milestone in Flokk’s mission to expand & strengthen its position in the US market.
“Acquisitions are a key element of our strategy, and over the years, we have proved that we provide a nurturing home for some of the most innovative brands in the fragmented office furniture industry,” says Henning Karlsrud, Group CEO of Flokk. ”Via Seating’s strength within the executive and task chair segment, combined with key characteristics such as design, quality, ergonomics and sustainability, fits perfectly with our group strategy. Building on the success of our acquisitions of 9to5 Seating and Stylex in the US, we are thrilled to add Via Seating to our brand portfolio. Alongside our HÅG brand, this makes for a strong lineup in the US market.”
All companies within the Flokk US portfolio, including Via Seating, will remain independent. A unified US leadership team will ensure efficiency & collaboration across the brands, while the day-to-day operations of each company will continue as usual.
“Via Seating brings a renowned brand, innovative products, a solid market position and a strong company culture to the Flokk family. We see great opportunities for the Via Seating brand in this new setting, as we explore avenues to accelerate growth and leverage synergies in areas such as supply chain and engineering,” says Chas Hepler, CEO of Via Seating.
This acquisition further strengthens Flokk’s position in the competitive US market. Via Seating joins a portfolio of established brands, including HÅG, Stylex & 9to5 Seating, enabling Flokk to better serve customers with innovative & sustainable furniture solutions for the workplace & beyond.
About Flokk
Flokk is the leading manufacturer of high-quality workplace furniture in Europe, developing a growing family of brands. The company is the proud owner of the HÅG, RH, Giroflex, Offecct, Profim, Malmstolen, Connection, 9to5 Seating and Stylex brands. About 1,800 employees work together to achieve Flokk’s vision: Inspire Great Work. The company’s head office is in Oslo, Norway, with production units in Røros (Norway), Nässjö (Sweden), Turek (Poland), Mirfield (UK), Guangdong (China), Hawthorne (USA) and Delanco (USA). Flokk products are sold in more than 80 countries worldwide. Flokk has a more than 40-year history of structured focus on the environment, enabling the company to be a leader in the development of sustainable furniture. For more information, please visit www.flokk.com »
About Via Seating
Via Seating is an industry-recognized seating specialist founded in 1987 in Reno, Nevada. With its singular focus on seating, Via Seating drives innovation in this category. Via Seating was the first to offer its entire range of seating within a 48-hour manufacturing time. Today, Via Seating’s portfolio of products covers task, conference, lounge/collaborative, multi-use, executive & outdoor seating. Via Seating holds a U.S. Patent and Trademark for its award-winning proprietary Copper-Infused Mesh. This technology prioritizes the need for solutions dedicated to Public Health & Safety in the workplace. For more information, please visit www.viaseating.com »
